A brand created by the professional skin experts at Dermalogica. Clear Start specialize in targeting Gen-Zers. Clear Start needed a refresh on brand identity, content and site experience that feels real, personal, casual, and informative. Overall aesthetic relies on bright and bold colors are typical (including neon), embrace fluidity and inclusivity.

Client
Clear Start

Role
Art Direction
Brand Guidelines
Identity System Design
Website Design
Content Creation

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